We facilitate innovation workshops within your business to capture creative thoughts for the future. We invite your customers, product / service users, staff and suppliers into our workshops to ensure to maximise the diversity of ideas captured and explored.
The innovation process includes:
- identifying and listing existing assumptions
- exploring the problem and framing the key questions to answer
- crafting customer personas for design inspiration and guidance
- developing customer journey maps to explore initial product contact through to loyal customers
- create story boards to visually connect with the customer experience
- create rough prototypes to allow rapid customer feedback
- continue an iterative process to refine the idea and the prototype